Monday, December 23, 2013

The problem of the world

The problem of the world is that we humans only see the USP of something.

We only see the one thing that lets us make a decision. And we ignore all else.

We get into the wrong job, shift to the wrong place, move in with the wrong person (not me at least, not yet at least).

We choose a religion, a sports club, a social networking website, a programming language, a political ideology etc. based on one or another USP, and then we stick to it no matter what. I bet at least 1 person is reading this line ONLY because they found the title of this post interesting.

Maybe it is not just humans. Many flowers lure insects by their color. Many female insects lure seduce the males, procreate and then eat them up. Biology has its explanations, but I am not that intelligent :-)

I am not saying that there is something wrong with USPs. Sure something good is needed to get us attracted to something. But that should not result in defamation, bullying, hypocrisy etc. You know,

All this means that if we can get past this USP thing, we can be more knowledgeable and insightful. And this can lead to better decisions and actions. Or at least better retrospection.

19 comments:

  1. You are right. If we can get past this USP thing. But can we? will we?

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    1. I don't think we will be able to get past it. Lots of present structures will fail if we do so. Like the stock exchanges, the property market, the way we vote (at least the emotional/wave-like voting in India), the way we rate movies etc.

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  2. Would much rather try new ways then get stuck on one thing, but that is what many do

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    1. Yes. We can't get past our nature, but it would be nice if we atleast try.

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  3. Certainly, A USP can claim ultimacy over our better nature, especially if personality is fragmented ahead of it. An interesting post, KK.

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    1. Thanks Geo. Your appreciation means a lot!

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  4. Hi KK. In answer to your question, link to an erlier post of mine at
    http://anotherbirdblog.blogspot.co.uk/2013/08/im-counting-on-it.html

    You make some valid observations which are worthy of further discusion but unfortunately many people have minds closed to new ideas or even discussion.

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    1. You do have a very logical way of counting birds.

      When it comes to think, we must first implement it on ourselves, and maybe the world will follow. If they don't, it is their loss.

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  5. Trying new things can be a little scary for some, but I like to try new things and see if something is better. New ideas are good.

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    1. In Hinduism, there is a saying that goes Lakshmi does not come near the stationary person. Lakshmi here is the goddess of riches. This saying for me is quite deep. Not only riches, but also learning, knowledge, experience and many other good things come only to those who are open to new experiences.

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  6. Change is certainly Good, but people have got so used to the typical route that they hardly have an eye for other things. Only if people could get over following and doing the stereotypes....

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    1. I don't really know about other people. I am currently trying to learn this myself :-)

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  7. I feel USP, PR, and all these fancy acronyms are by products of the consumerism era.. If we only we could go back and make it all simple, focus on what we love, follow our passion... very utopian but doable i feel...
    Hopped by hear from Red hat's blog and loving it :)

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    1. Nice to have you here.

      Fancy acronyms are certainly by-products of the consumerism era, but what I am saying here is that just looking for "the one thing" is a part of human nature.

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  8. Oops too many typos!!!! I meant this:
    *Hopped here from Red handed's blog and loving it :)

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  9. Great point mate!!!
    But like you said we are biologically prepared to get attracted to the USP. But unlike animals, we can make a change!

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    1. Thanks. We can make changes, but it is hard. Let us keep on trying.

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  10. We've always been taught to focus on the USP that we forget that there are other integral aspects which might be smaller but still worthwhile. Good point.

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    1. Thanks. Your integral aspects thing reminds me of junk food. Tasty, but not healthy at all.

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